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Venessa Almond

Retention Equals Growth: Empower your Account Management Team

The service sector thrives on strong client relationships. Account managers are the backbone of fostering those connections, but are they equipped with the tools and knowledge to excel?


Today, I'm excited to announce the launch of my new Account Manager Training Program, specifically designed to empower your service sector team. This program goes beyond theory, providing the support, education, and practical application your account managers need to build lasting client partnerships, effectively manage their portfolios, and drive sustainable business growth.



Four pieces of a puzzle being put together by two four hands representing the pieces of the puzzle for client retention and business growth - a focus on team engagement and development.

Building Successful Client Relationships for Client Relationships

Client retention and advocacy are crucial. A study by Bain & Company in 2023 found that a 5% increase in customer retention can boost profits by up to 75%


Our program teaches your account managers the skills to:

  • Build strong client partnerships: We equip them with the tools to build trust, understand client needs, deliver value and foster open communication.

  • Become portfolio management experts: They'll learn effective portfolio management strategies to ensure all clients receive the attention they deserve and they allocate limited resources effectively and efficiently.

  • Boost retention and client advocacy: We focus on strategies to build long-term client relationships that drive loyalty, advocacy and ultimately growth.


Expanding Your Business for Sustainable Growth


The success rate of selling to an existing customer is 60-70%, while the success rate of selling to a new prospect is only 5-20%


We equip your account managers to become proactive business developers, teaching them how to:

  • Expand your existing business: They'll learn strategies to identify and capitalise on upsell and cross-sell opportunities.

  • Achieve long-term, sustainable results: We focus on building a foundation for ongoing client satisfaction and continuous business growth.


What Makes Us Different?

Our program is designed for real-world application. We bridge the skills gap by equipping your account managers with the tools, education, and resources they need to thrive. This includes practical exercises guided by our expertise to ensure they can confidently execute your client engagement strategies. 


Through interactive design thinking workshops, your account managers will develop customisable annual plans for key clients, their overall portfolio, and – most importantly – their personal growth and development. 


This ensures they have the tools to carry these valuable skills into their everyday work, fostering stronger client relationships and driving long-term success for your business.


Proven Results & Interactive Learning

This program boasts a proven track record of success. Delivered with excellent participant feedback, it has a history of producing tangible results. We prioritise interactive learning to ensure your team retains the valuable skills and knowledge they gain.


"This program helped me unlock my full potential! Venessa's guidance opened my eyes to the skills and knowledge I already possessed, and she equipped me with practical tools and strategies to use them effectively. The training was incredibly helpful – especially the Value Proposition exercise and the planning tools." -Client Management Training Participant

Invest in Your Team's Success

Empower your account managers to become strategic partners, driving client satisfaction and business growth.


Contact us to learn how this program can transform your team and propel your business forward. Click the button below to schedule a call or complete the enquiry form for more information.






SOURCES:

Annex Cloud, 21 Customer Retention Statistics for 2023 That Will Surprise You] https://www.annexcloud.com/blog/21-surprising-customer-retention-statistics-2023/

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